From 16 to 20 March 2026, representatives of the Faculty of Economics of the University of Banja Luka took part in the International Staff Week 2026 organized by Thomas More University of Applied Sciences in Belgium. Representing the Faculty of Economics were Prof. Igor Todorović, PhD, Prof. Tajana Serdar Raković, PhD, and Assist. Prof. Ljubiša Mićić, PhD.
This international mobility programme included teaching activities, workshops, networking, and direct engagement with students, offering our academic staff an opportunity to present their expertise in an international academic environment while also strengthening cooperation with foreign partners.
As part of the programme, Prof. Igor Todorović, PhD delivered two lectures entitled “Greenwashing or Genuine Sustainability? How to Tell the Difference”. Through this topic, he addressed one of the most relevant issues in contemporary business: how to distinguish genuine sustainability from superficial and marketing-driven claims of sustainable practice.
Prof. Tajana Serdar Raković, PhD delivered the lecture “Concept of Cost of Capital and Basic Aspects of Discount Rate”, focusing on key concepts necessary for understanding the cost of capital and discount rate, as well as their role in financial decision-making and investment appraisal.
Assist. Prof. Ljubiša Mićić, PhD delivered the lecture “Digital Business Transformation: How Emerging Technologies Reshapes Business Models”, dedicated to the impact of emerging technologies on the transformation of business models and the changes brought by the digital economy to contemporary business.
A particularly valuable part of the programme took place on Tuesday, when our academic staff participated in workshop-based and interactive activities with students, including mentoring student teams. This segment enabled more direct exchange of ideas, work on concrete challenges, and stronger connections between teachers and students in an international and interdisciplinary setting.
In addition to teaching activities, participation in this event created important opportunities for academic networking, exchange of good practices, and discussions on future forms of cooperation. It is also important to highlight that cooperation with Thomas More University of Applied Sciences has continuity. Students of the Business Informatics study programme at the Faculty of Economics had previously taken part in the university’s Blended Intensive Programme (BIP) activities in 2026, as well as in its summer school in 2025, while several students have already spent a semester at Thomas More through Erasmus+ mobility.
The participation of the Faculty of Economics UNIBL professors in International Staff Week 2026 once again confirms the Faculty’s strong commitment to internationalization, modern teaching approaches, and the strengthening of international academic cooperation. Activities such as this contribute not only to the exchange of knowledge and experience, but also to building concrete foundations for new forms of institutional cooperation and for involving both students and teaching staff in contemporary European educational flows.
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