The Faculty of Economics of the University of Banja Luka is a higher education institution that continuously monitors the needs of the labor market. In the Republic of Srpska, in the field of cultural heritage and cultural tourism management, there are almost no trained experts.
Existing human resources in culture and tourism do not know the contemporary trends and principles of cultural tourism development and do not have the experience in mutual cooperation. Thus, cultural workers lack knowledge in the fields of finance, entrepreneurship, management and marketing, while tourism workers lack knowledge about the values of cultural heritage and the principles of its sustainable development.
In response to recognized labor market needs, the Faculty of Economics of the University of Banja Luka has licensed a new study program of the second cycle studies titled "Cultural Heritage and Cultural Tourism Management".
The study program "Cultural Heritage and Cultural Tourism Management" was developed within the international ERASMUS+ project "Strengthening Capacities for Tourism Changes in WB - Building Competences for Quality Management of Heritage and Cultural Tourism/CULTURWB.
The enrollment of the first generation of students has been planned in the academic year 2019/2020.
Due to a multidisciplinary approach, this program is intended for students who have completed the first cycle studies in the field of economics, but also in other fields who are interested in new knowledge about concepts, methods and tools applicable in the field of cultural tourism. Since this is the study program co-financed by the EU, the first generation of students will have significant benefits.
Existing human resources in culture and tourism do not know the contemporary trends and principles of cultural tourism development and do not have the experience in mutual cooperation. Thus, cultural workers lack knowledge in the fields of finance, entrepreneurship, management and marketing, while tourism workers lack knowledge about the values of cultural heritage and the principles of its sustainable development.
In response to recognized labor market needs, the Faculty of Economics of the University of Banja Luka has licensed a new study program of the second cycle studies titled "Cultural Heritage and Cultural Tourism Management".
The study program "Cultural Heritage and Cultural Tourism Management" was developed within the international ERASMUS+ project "Strengthening Capacities for Tourism Changes in WB - Building Competences for Quality Management of Heritage and Cultural Tourism/CULTURWB.
The enrollment of the first generation of students has been planned in the academic year 2019/2020.
Due to a multidisciplinary approach, this program is intended for students who have completed the first cycle studies in the field of economics, but also in other fields who are interested in new knowledge about concepts, methods and tools applicable in the field of cultural tourism. Since this is the study program co-financed by the EU, the first generation of students will have significant benefits.
Gallery
